Growing 50 Times Bigger
The Waiakea success story is amazing no matter what angle you approach it from. In a span of 3 years, the company has experienced 5000% growth. That is impressive, but the lack of resources and young age of its founder, Ryan Emmon, puts things into the proper perspective. When Emmons decided he wanted to create Waiakea water, he didn’t have any water treatment plants and he didn’t have much experience in business. Despite this troubled beginning, Waiakea Water is one of the most popular brands around.
Putting Principles Over Profit
Much of Waiakea’s success is linked to the company’s intentional focus on keeping its principles above its profit. Unlike many other bottled water companies, Waiakea water doesn’t just want to sell as much water as it can. There is a strong focus on making sure their customers are given a product that uplifts their health and reflects a strong code of ethics. In fact, Emmons makes sure that Waiakea donates to philanthropic causes on a regular basis. Many customers are put off by the insincerity common among bottled water companies. They find Waiakea’s approach refreshing.
Why Volcanic Water Is Good For You
Bottled water companies often promise health benefits, but the water they provide is essentially common tap water. However, the water delivered from the Waiakea Spring is naturally infused with essential minerals. The volcanic ash the water is filtered through provides calcium, magnesium, and other essential nutrients. Consuming this water is also a great way to receive a decent amount of silica, Given the link between silica and protection against cognitive decline, Emmons can safely say he is providing his customers with benefits almost certainly not found elsewhere. The gift seems to keep on giving.
Giving The Gift Of Clean Water
As Waiakea water maintains a strong sense of ethics, philanthropic efforts are frequent for the company. Most of the time, this charity takes the form of financial contributions to organizations devoted to helped those living in developing nations find sources of clean water. This isn’t simply another gimmick Waiakea is trying to exploit.
According to Baby Boomster, it reflects the original mission of Emmons when he founded Waiakea water. His company is devoted to providing the world with clean and nutritious water. The success of Waiakea wasn’t something anybody expected, but today the company stands more than 50 times stronger than it was when it first opened for business.